Brian Hicks – Astound Yourself Today

It's supposed to suck revival...

This is a repeat of the podcast I originally published on April 5th of 2014. I ran it again today to hammer home the message of Monday’s blog article, It’s Supposed To Suck. 

Astounded Woman Blown Away

If you haven’t guessed, the theme for SIV this January is new beginnings. I would be remiss if I didn’t let you know exactly how hard it is to attempt something new. It would also be unconscionable to not remind you that the hard work is worth it. Brian reminded us how important it is to keep our focus on what we want.  LISTEN HERE

Please do every salesperson you know a favor and forward them this podcast. I promise they will thank you for it!

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I have had the great privilege of seeing Brian speak four times, including the two times I have paid him to come speak to my team. His message Astound Yourself Today resounds with audiences deeply.  In this episode Brian and I talk about many things including:

  • What he learned from being in commission sales, that made him a better person.
  • The 80/20 rule.
  • How most sales people don’t actually read the books their managers give them.
  • Why people love stories.
  • How he came up with the idea for his book The Tinderbox Tapes.
  • Why dreaming is important however:
    • It’s not what you think it is.
    • It’s fleeting.
    • It’s more about who you become along the way.
  • During the process of writing his books, how his kids have seen the value of not waiting to get picked.
  • Not waiting for someone to come along.
  • You don’t write books to get wealthy.
  • People feebly try, because no one has given them a strong chance.
  • To grow the organization, must grow the people.
  • Why building your business is supposed to suck!
  • Thomas Edison’s quote, “If we did all the things we are capable of, we would literally astound ourselves.”
  • Why dreaming of a new world and then creating it is important for you.
  • What you are capable of doing.
    • Can you make five extra call a day?
    • The night before you go out, map out exactly where you are going.
  • His new venture Piedmont and how it can really help a Voluntary Benefits sales person in those circumstances where the employer won’t or can’t perform a bank draft.

And much, much more.

I hope you enjoy listening to this podcast half as much as I did recording it. Could you let me know?

You can find Brain at:

Lastly, If you are a parent, you need to read his book The Tinderbox Tapes. I promise it will rock your world.

Could you do me a favor?  If you enjoyed the show, please rate it on iTunes and write a brief review. That would help tremendously in getting the word out! Thanks. 

What did you think? Share your thoughts below in the comments section… I answer every single one and you might help your peers get 1% better this week.

Tim Martin

    Tim has spent the last 22 years in the VB sales world. During that time he has recruited and trained over 2,000 agents to get people to do what they should, but wouldn't do if we didn't come along. In addition to his leadership rolls at the two largest VB carriers on the planet, Tim has worked with outside organizations through consulting and sales coaching. His energetic and humorous key note addresses have also inspired and electrified audiences throughout the United States. Currently Tim is also working on his first book "Success Is Voluntary."

    Tim and the lovely Dizzy D reside in Peoria, Arizona. They have been married for 29 years and are the proud parent of two gorgeous grown young women, Brittny 27 and Victoria 25.

    Please note: I reserve the right to delete comments that are offensive or off-topic.

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    2 thoughts on “Brian Hicks – Astound Yourself Today

    1. When Brian was talking about how a manager used to put a highlight in the middle of the book and a note in the front saying “when you get to the highlight call me,” I was reminded that sometime I should let the people who are trying to inspire me know that I was paying attention, reading the material, following the podcasts, integrating their message deeply and using it daily. It’s important to let your mentors know that their work is not in vain. I do read the books, sometimes I’m so busy reading or applying the material that I forget to call once I get to the highlighted page.